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	Comments on: Hollywood and Wine	</title>
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		<title>
		By: Jeffrey Slater		</title>
		<link>https://www.themarketingsage.com/hollywood-and-wine/#comment-339</link>

		<dc:creator><![CDATA[Jeffrey Slater]]></dc:creator>
		<pubDate>Sat, 22 Jun 2013 14:38:17 +0000</pubDate>
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					<description><![CDATA[David, Thanks for your comment. The media available is huge but human connections are incredibly valuable in building equity for brands and businesses. I always like to lean towards how can I be with people in person even if part of the event/activity is online. Nothing like real human contact. &lt;br /&gt;&lt;br /&gt;Daniel Pink&#039;s book TO SELL IS HUMAN is a great example of how this works if you haven&#039;t read it. Check out my post about it here: http://momentslater.blogspot.com/2013/02/marketing-to-human-beings.html]]></description>
			<content:encoded><![CDATA[<p>David, Thanks for your comment. The media available is huge but human connections are incredibly valuable in building equity for brands and businesses. I always like to lean towards how can I be with people in person even if part of the event/activity is online. Nothing like real human contact. </p>
<p>Daniel Pink&#8217;s book TO SELL IS HUMAN is a great example of how this works if you haven&#8217;t read it. Check out my post about it here: <a href="http://momentslater.blogspot.com/2013/02/marketing-to-human-beings.html" rel="nofollow ugc">http://momentslater.blogspot.com/2013/02/marketing-to-human-beings.html</a></p>
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		<title>
		By: David Noone		</title>
		<link>https://www.themarketingsage.com/hollywood-and-wine/#comment-338</link>

		<dc:creator><![CDATA[David Noone]]></dc:creator>
		<pubDate>Sat, 22 Jun 2013 10:32:49 +0000</pubDate>
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					<description><![CDATA[As you say...making that connection is so difficult. Especially in this modern world. The media available is staggeringly HUGE with traditional advertising and marketing, and the internet. Online networks give you the opportunity to reach massive amounts of people, but getting through all that noise and actually making a true connection and creating the relationship is very difficult. Thanks for the interesting article.]]></description>
			<content:encoded><![CDATA[<p>As you say&#8230;making that connection is so difficult. Especially in this modern world. The media available is staggeringly HUGE with traditional advertising and marketing, and the internet. Online networks give you the opportunity to reach massive amounts of people, but getting through all that noise and actually making a true connection and creating the relationship is very difficult. Thanks for the interesting article.</p>
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